Titan Sparkle
Titan
Context
Titan first entered the watch business in 1987. Pitching watches as a style accessory with its international design language, Titan disrupted the current market and became the World’s Fifth Largest Watchmaker. The brand recently unveils its latest collection “Sparkle” for fashionable women who are constantly on the go.
Titan wanted to launch their Sparkle collection in GCC market with a microsite that helped them gain traction on social media.
Outcome
Sparkle from Titan was not just any other range; they accepted only high quality and expected that to be delivered in the final site. With minimalistic design and high focus on the sparkling collection of watches, we built a site that was scalable, robust and optimised for handheld devices like mobile and tablet. Accommodating scale for future was a key consideration while we coded this microsite.
